
Location
北京海淀知春路25号北京丽亭华苑酒店
Time
04/17 周四 05:30 ~ 09:30
随着游戏全球化趋势的加深,中国游戏从本土走向全球的征程仍在继续,2024年,中国自研游戏出海实际收入达到185.57亿美元,同比提升13.39%,同时让连续两年陷入下跌的中国游戏出海收入重回增长之势头。不过,虽然大盘数据喜人,但真正来到游戏行业从业者身上,普遍感受是“回暖”仍未在真正意义上到来,在激烈的竞争之下,游戏企业也纷纷遇到更大挑战,产品的研发、上线、投放等环节都愈发谨慎。
尽管如此,我们还是在2024年看到了一些积极因素,例如话题之作《黑神话:悟空》让全球玩家和从业者重新认识了中国游戏行业的能力;似《无尽冬日》这般既引领新派SLG潮流,又在商业层面有强势表现的产品真正显现出长线之势;现象级小游戏的成功,创新休闲上赛道上的精品频现,让整个行业在逆境之中找到一些信心,继续寻找新的突破。
有鉴于此,独立出海联合体携手AppGrowing、腾讯云和Xsolla一起,邀请知名出海游戏企业及产业链上下游多个环节的专家汇聚一堂,分享经验,复盘得失,展望未来,与诸多游戏出海从业者共聚一堂,对未来中国游戏全球化的“伟大航路”展开更深入的探索。
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